Thanks for your interest in partnering with Tales of the Cocktail Foundation!
Tales of the Cocktail Foundation® is thrilled to announce the 24th annual Tales of the Cocktail® conference - July 19-24, 2026.
Back in the city’s beloved French Quarter, TOTCF is proud to partner once more with our host hotel, The Ritz-Carlton, New Orleans, to house the much-anticipated on-premise festivities. Setting the standard of hospitality excellence, the team at The Ritz-Carlton, New Orleans provides the perfect setting to invite attendees to raise a glass to 24 years of Tales.
To secure your sponsorship for Tales of the Cocktail 2026, please select the session of your preferred event. For most activations, a 10% non-refundable deposit will be due in order to secure your event. The remainder of your sponsorship fee must be paid in full by April 20th, 2026.
If you haven't yet, please take a look at our new TOTC2026 Partnership Opportunities Deck, and do not hesitate to reach out to your TOTCF Partnerships Team contact or to Partners@TalesOfTheCocktail.org if you have any questions.
Activation Categories
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TOTC2026 - Tasting Rooms
Tasting Rooms are on-site activations at The Ritz-Carlton, New Orleans, where attendees...
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Annual Education Underwriting
Tales of the Cocktail Foundation is inviting our partners to join in...
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TOTC2026 - Beyond the Bar
Beyond the Bar ® is the physical and creative space for Tales...
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TOTC2026 - Dining & Drinking
Dining and Drinking events take place in New Orleans bars or restaurants...
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TOTC2026 - RSVP Only Events
A staple of our annual conference, RSVP Only Events are a coveted...
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TOTC2026 - Branding Opportunities
Onsite Branding Opportunities are an excellent way to get eyes on your...
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TOTC2026 - Special Events
Tales of the Cocktail would not be complete without its signature special...
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TOTC2026 - Spirited Awards
Since its founding in 2007, the Spirited Awards® have become one of the...
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Year-Round Partnerships
Tales of the Cocktail Foundation is more than our annual New Orleans...