{"product_id":"the-future-of-social-fitness-bars-the-gyms-our-social-muscles-need","title":"The Future of Social Fitness: Bars: the gyms our social muscles need! ($5,300)","description":"\u003cp\u003eTo sponsor this seminar, choose one of our Annual Education Underwriting levels and add it to your cart. For more information about the different Annual Education Underwriting levels, click the link or continue to the bottom of the page.\u003c\/p\u003e\n\u003cp\u003eBy 2036, bars will be as crucial to social health as gyms are to physical health. In June 2025, the WHO Commission on Social Connection identified loneliness as a global health crisis, calling on governments and communities to make social connection a public health priority. Parks, libraries, and cafés made the list of essential social infrastructure. Hospitality did not. This session argues that is a gap the industry has both the opportunity and the responsibility to close.\u003cbr\u003eJust as physical fitness requires deliberate exercise, social fitness requires deliberate practice. The social muscles that build resilience, belonging, and human connection need the right spaces, the right rituals, and the right conditions. Bars, at their best, are exactly that.\u003cbr\u003eClaire Warner will be joined by Kapri Robinson, founder of Chocolate City’s Best and this year’s Tales of the Cocktail Catalyst honoree. Together they make the case that the industry’s most powerful competitive advantage in 2036 will not only be the drink in the glass. The magic will be in the gathering.\u003c\/p\u003e\n\u003cp\u003eSpeaker:\u003cbr\u003eClaire Warner\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLogistics \u0026amp; Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSeminars will be hosted at the Ritz-Carlton, New Orleans and will range from 60-90 minutes. Brands will receive logo placement on the TOTC2025 agenda and signage and have the opportunity to have their product served during their sponsored seminar.\u003c\/p\u003e\n\u003cp\u003eSeminar sponsorships are responsible for the underwriting of the spirits served and will be ordered through the Foundation.\u003c\/p\u003e\n\u003cp\u003eFollowing May 18th, 2026, all confirmed partnerships will incur a 5% late fee (included in total at checkout) and payment is required in full by credit card.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSeminar Sponsorships - Annual Education Underwriting\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe new Annual Education Underwriting model invites brands to support the TOTCF Education program year-round through a holistic lens, opening up opportunities beyond sponsoring seminars during the week of Tales of the Cocktail.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eTo sponsor this seminar, choose one of our \u003ca href=\"https:\/\/tales-of-the-cocktail-foundation.myshopify.com\/collections\/education-underwriting-year-round\"\u003eAnnual Education Underwriting\u003c\/a\u003e levels and add it to your cart. To sponsor just 1 seminar, we recommend the \u003ca href=\"https:\/\/tales-of-the-cocktail-foundation.myshopify.com\/products\/education-sponsor-level-1\"\u003eBuilder Level\u003c\/a\u003e. To sponsor 2+ seminars and receive even more benefits, you can take advantage of our \u003ca href=\"https:\/\/tales-of-the-cocktail-foundation.myshopify.com\/products\/education-sponsor-level-1-copy\"\u003eMentor Level\u003c\/a\u003e, \u003ca href=\"https:\/\/tales-of-the-cocktail-foundation.myshopify.com\/products\/education-sponsor-level-3\"\u003eInnovator Level\u003c\/a\u003e, or \u003ca href=\"https:\/\/tales-of-the-cocktail-foundation.myshopify.com\/products\/education-sponsor-level-4\"\u003eLeader Level\u003c\/a\u003e opportunities.\u003c\/p\u003e","brand":"Tales of the Cocktail Foundation","offers":[{"title":"Default Title","offer_id":43141217452093,"sku":null,"price":5300.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0022\/3657\/9886\/files\/Screenshot_2026-04-28_173055.png?v=1777415469","url":"https:\/\/tales-of-the-cocktail-foundation.myshopify.com\/products\/the-future-of-social-fitness-bars-the-gyms-our-social-muscles-need","provider":"Tales of the Cocktail Foundation","version":"1.0","type":"link"}