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Beyond the Bar Lounge (Sponsorship Fee: $9,010.00)

Beyond the Bar Lounge (Sponsorship Fee: $9,010.00)

$901.00
$901.00
Sale Sold out

BEYOND THE BAR LOUNGE: $8,500 + $510 Sustainability Fee 

UNWIND & RESTORE

Create a relaxing space for attendees to rest and restore between tasting rooms, educational programming, and networking events.

The Beyond the Bar Lounge sponsorship includes the opportunity to build a welcoming seating area, serve NA refreshments, and be a constant presence Monday through Thursday during the conference.

BTB Lounge sponsor will provide lounge furniture and set up through a third party. A list of suggested vendors is available upon request.

Sponsorship includes:

Promotion

  • Listed on TOTC Official Schedule
  • Included on Daily Schedule Signage
  • Minimum 15-20 images provided by TOTCF Photography Team

Room Specifications

  • Second floor of The Ritz-Carlton, New Orleans. Room TBD

Supplies

  • Product donation from Official Partners such as Water, Mixers, etc.

Policies + Fine Print

Access & On-Site Guidelines

  • Wristbands: A TOTC Festival Entry Wristband is required.
  • Worker Access: 10 Staff wristbands issued on-site with valid proof of LDA (U.S. Legal Drinking Age) ID.
  • Serving-ware: Glassware is not permitted inside the activation space; compostable cups will be provided, or you may provide your own TOTCF-approved compostables.
  • Space Use: Buildout must remain within your assigned room or space—no overflow into common areas.
  • Marketing Deadline: Logos, event titles, and brand info submitted after June 19, 2026 may be excluded from promotional materials.
  • Sponsor is responsible for the communication of the following details to the Tales & Ritz - Carlton team:
    • Communication with the Tales team regarding room programming and run of show
    • Sponsor is responsible for direct coordination with the hotel regarding:
      • Shipping Requests
      • Load in/Load Out
      • Food + Beverage

NOT INCLUDED with Sponsorship

Staffing

  • Sponsors must provide labor for load-in, event execution, and load-out.
  • All bartenders must hold ServSafe certification.
  • Sponsors are responsible for all cocktail batching, prep, and refrigeration.

Supplies & Sampling

  • Sponsors must provide any additional decor, buildout, or signage.
  • All alcoholic products must be ordered through TOTC’s liquor license and LA distribution.
  • Sponsors must cover the cost of any additional cocktail ingredients.

Financial Terms

    • A 10% deposit is required to secure your sponsorship. The Foundation will invoice for the remaining balance.
    • After May 22, 2026, a 5% expedition fee will apply to all confirmed partnerships. Full payment via credit card is required at that time.
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