Fountain Bar (Sponsorship Fee: $5,195.00)

FOUNTAIN BAR: $4,900 Sponsorship Fee + $294 Sustainability Fee

MAKE A SPLASH

Located in a well-trodden area of The Ritz-Carlton, New Orleans, the Fountain Bar allows brands to serve their product to the largest audience in the shortest amount of time. This 1.5-hour session format allows Tales attendees to sample products or cocktails while moving between events. No additional build-out or attaching decor is permitted. Bars provided by Perlick.

Discounted rates are available for Fountain Bar activations hosted on Sunday, offering brands a high-impact, cost-effective opportunity to engage attendees during days with fewer concurrent sponsor activations.

Sponsorship includes:

Promotion

• Listed on TOTC Official Schedule
• Included on Daily Schedule Signage
• Minimum 15-20 images provided by TOTCF Photography Team

Time Allocations

• 1-hour load-in (except last slot on Monday - 45 minutes)
• 30-minute load out
• 1.5-hour event time on TOTC Agenda

Supplies

• Product donation from Official Partners such as Water, Mixers, etc.
• Stand-alone, pre-built bar
• 1 designated entry and exit point
• TOTC 5 oz. compostable cups (as many as needed)
• Cocktail napkins
• Kold Draft and regular chip ice
• 2 Bus tubs
• Trash receptacle and clean up at the end of the event
• Recycling receptacle

Logistics

• Turn-key preset bar and back bar provided by TOTC on the first floor at Tales
• Space on bar top + shelf to display branding elements

Policies + Fine Print

Access & On-Site Guidelines

• Wristbands: A TOTC Tasting Room Wristband is required.
• Worker Access: 4 Staff wristbands issued on-site with valid proof of LDA (U.S. Legal Drinking Age) ID.
• Serving-ware: Glassware is not permitted inside the activation space; compostable cups will be provided, or you may provide your own TOTCF-approved compostables.
• Space Use: No additional build-out or attaching decor is allowed.
• Alcohol Ordering: Sponsors must underwrite all alcohol, which must be ordered by the Foundation via a Louisiana distributor.
• NO F&B Required
• Marketing Deadline: Logos, event titles, and brand info submitted after June 19, 2026 may be excluded from promotional materials.

NOT INCLUDED with Sponsorship

Staffing

• Sponsors must provide labor for load-in, event execution, and load-out.
• All bartenders must hold ServSafe certification.
• Sponsors are responsible for all cocktail batching, prep, and refrigeration.

Supplies & Sampling

• Sponsors must provide any additional decor or signage.
• All alcoholic products must be ordered through TOTC’s liquor license and LA distribution.
• Sponsors must cover the cost of any additional cocktail ingredients.

Financial Terms

• A 10% deposit is required to secure your sponsorship. The Foundation will invoice for the remaining balance.
• After May 22, 2026, a 5% expedition fee will apply to all confirmed partnerships. Full payment via credit card is required at that time.